Award-Winning Children’s Book Creator Yuyi Morales to Deliver 2014 Effie Lee Morris Lecture and Kick Off Summer Reading

FOR IMMEDIATE RELEASE
May 13, 2014

MEDIA CONTACT: Michelle Jeffers
(415) 557-4282; Michelle.Jeffers@sfpl.org

Award-Winning Children’s Book Creator Yuyi Morales to Deliver 2014 Effie Lee Morris Lecture and Kick Off Summer Reading

Celebrated children’s author/illustrator to speak at S.F. Main Library

Yuyi Morales, award-winning children’s book author and illustrator, will be the special guest lecturer for the 18th annual Effie Lee Morris Lecture, which each year honors the work of a noted author or illustrator of children’s books. This year’s event, “Creating Children’s Books: An Immigrant’s Story,” will held on Tuesday, June 3, at 6:00 p.m. in the Main Library’s Koret Auditorium.

As the guest lecturer, Morales also will help kick off the 2014 Summer Reading Program on Saturday, May 31, at a 12 noon appearance in the Main Library’s Fisher Children’s Center. On Wednesday, June 4, 10:15 – 11 a.m., she will lead a read-aloud of Niño Wrestles the World, which won the 2014 Pura Belpré Award. This event will be held for children and families at the Mission Branch Library, 300 Bartlett St.

Morales fills her books with pictures in the colors of her childhood in Mexico. When she came to the United States in 1994 as a young mother with a new baby, libraries – particularly San Francisco Public Library’s (SFPL) Western Addition Branch – became her personal oasis.

“Libraries are essential in my life and in my history. I could just be, and read any books I wanted,” said Morales, speaking about her first experiences in an SFPL branch. She and her son would stay in the library until closing, reading story after story and picking up more and more English. “In the picture books, there were some words I may not have understood, but as long as I understood a few words and looked at the illustrations, I got the meaning, and it kept me wanting to learn more.”

Author and illustrator Yuyi Morales

She went on to explore books that taught her how to make paper, drawings, and puppets, and started to make her own books describing her new life. Out of that beginning came books like Niño, in which a little boy dreams of fame as a masked luchador, or wrestler; Harvesting Hope, about Cesar Chavez; Ladder to the Moon, a collaboration with President Obama’s sister Maya Soetoro-Ng, in which a little girl uses the power of dreams to move beyond loss; a series of tales about the trickster skeleton Señor Calavera; and other rich and evocative picture books.

Morales, who has drawn on her Mexican-American heritage to create a wide variety of picture books, divides her time between Mexico and California. Morales’s lecture theme, draws on all these experiences.

As part of Yuyi’s commitment to the importance of early childhood reading and education, she will participate in a series of events and presentations while in San Francisco for the Effie Lee Morris lecture:

Saturday, May 31: Yuyi Morales will attend the day-long Summer Read SF kick-off at the Main Library Children’s Center, 2nd Floor, 100 Larkin St., San Francisco.

Tuesday, June 3, 6 p.m.: Yuyi Morales delivers the 2014 Effie Lee Morris Lecture: “Creating Children’s Books: An Immigrant’s Story.” Main Library, Koret Auditorium, 100 Larkin Street, San Francisco.

Wednesday, June 4, 10:15 – 11 a.m.: Yuyi Morales leads a read-aloud of Niño Wrestles the World for children and families. Mission Branch Library, 300 Bartlett St., San Francisco.

MEDIA CONTACTS: 

Michelle Jeffers, San Francisco Public Library
(415) 557-4282; Michelle.Jeffers@sfpl.org

BERTHA DIAZ PUBLIC RELATIONS & MARKETING
Bertha Diaz / bertha@berthadiazpr.com / 305.962.8226 / Twitter: @berthadiazpr

Note to Editors: High Resolution Photographs of Yuyi Morales and Book Covers are available upon request.

Each year, the Effie Lee Morris Lecture features a distinguished guest author or illustrator of children’s books discussing his or her work for the enjoyment of teachers, librarians, scholars, and the book-loving public. The event honors the work of the late Effie Lee Morris, SFPL’s first coordinator of children’s services.

The Effie Lee Morris Lecture is sponsored by the Library’s Fisher Children’s Center, the Friends of the San Francisco Public Library, and the Women’s National Book Association, San Francisco Chapter.

For more information, please call (415) 557-4277 or (415) 557-4554.

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New North Beach Library Now Open

FOR IMMEDIATE RELEASE
May 10, 2014

MEDIA CONTACT: Michelle Jeffers
(415) 557-4282; michelle.jeffers@sfpl.org

New North Beach Library Now Open

24th Branch Completes Branch Library Renewal Program

San Francisco – The new North Beach Branch Library opened on May 10 to great community fanfare, following a ribbon cutting ceremony and traditional lion dance, performed by the Jing Mo Athletic Association. North Beach is the 24th and final branch library to be built or remodeled through the Branch Library Improvement Program (BLIP), a $105.9 million bond measure approved by voters in 2000.

The new North Beach Branch is located at 850 Columbus at the corner of Columbus and Lombard. The building, which features two stories with double height reading rooms, was designed by Leddy Maytum Stacy Architects of San Francisco to meet Leadership in Energy and Environmental Design (LEED) Silver certification or greater from the U.S. Green Building Council. The project, which was first initiated in 2003, was managed by the Department of Public Works.

Mayor Ed Lee cut the ribbon to open the new library, accompanied by Supervisors David Chiu and Scott Weiner, City Librarian Luis Herrera, State Senator Mark Leno, Department of Public Works Director Mohammed Nuru, Recreation and Parks Manager Phil Ginsburg, Library Commission President Teresa Ono, San Francisco Arts Commission, San Francisco Public Utilities Commission (SFPUC), Friends of the Library Executive Director Scott Staub, community leader Julie Christensen and branch manager Robert Carlson.

Entertainment for the opening celebration was provided by North Beach neighborhood groups including Mal Sharpe’s Big Money in Jazz, Salesian Club Theatre of the Salesian Boys’ and Girls’ Club, and The Rabbit Hole and FOGG Theatre Youth Conservatory.

Mayor Lee praised the new building and the positive benefits for the North Beach community, including the creation of construction jobs, a place for children, teens and adults to gather, and the collaborative nature of the project. The new library was part of a collaboration and master plan with the Recreation and Park Department’s Joe DiMaggio playground, which is currently being renovated as part of the 2012 Clean and Safe Neighborhood Parks Bond. That project is anticipated to be completed in the spring of 2015.

 

City Librarian Luis Herrera noted the significance of the new library to the community of North Beach. “In the legacy of the poets and writers of North Beach, including Poet Laureate Emeritus Lawrence Ferlinghetti, who was unable to be with us today, we invite the community to join us at this special place, your library, to read, to study, to write and to dream.”

 

The 8,500 square-foot, two-story building includes a community room with after-hours access for neighborhood meetings; a larger children’s area and new teen space; additional public computers; new furniture and equipment; and an expanded collection of books, DVDs, and CDs, including more materials in multiple languages to meet the community’s needs. The library is 60% larger than the former branch.

Among the environmentally conscious features of the new Library are an 11.5 kW solar array provided by the SFPUC which will help to power the building, and 11,350 square feet of insulation made from recycled denim, equating to approximately 4,500 pairs of jeans that live inside the Library’s walls. The denim insulation, provided by a grant from Levi Strauss & Co., is safer than traditional fiberglass and delivers maximum thermal benefits, reducing the amount of energy used to heat and cool the building.

The total budget for the project was $14.5 million, with additional funding provided by Friends of the San Francisco Public Library, which paid for furniture and equipment in the new facility.

The North Beach library has a unique public art feature – a sound sculpture around the exterior perimeter of the building, through which the sounds of North Beach are broadcast through waterproof speakers. Sonic Dreamscape, created by world renowned sound artist Bill Fontana, features characteristic neighborhood sounds, from poetry readings, cafés, markets, sea lions, playgrounds, foghorns and more. This extraordinary piece was commissioned by the San Francisco Arts Commission.

The new library will feature longer hours than the previous branch, and will be open six days a week. The increased hours are part of an increase in days of service and open hours at libraries throughout the city.

Prior to 2000, the Chinatown and Mission branch libraries were remodeled and a new Ocean View Branch was built. With the conclusion of the BLIP, all San Francisco Public Libraries are seismically safe and accessible to people with disabilities.

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New North Beach Branch Opens May 10

May 9, 2014

MEDIA CONTACT: Michelle Jeffers
(415) 557-4282; Michelle.Jeffers@sfpl.org

New North Beach Branch Opens May 10
Branch Library Improvement Program comes to completion

WHAT:      Grand opening celebration of the new North Beach Branch Library, with ribbon cutting, music, lion dancers and other entertainment.

WHO:        Mayor Ed Lee, Supervisor David Chiu, City Librarian Luis Herrera, Department of Public Works Director Mohammed Nuru, Recreation and Parks Manager Phil Ginsburg, Library Commission President Teresa Ono, Friends of the Library Executive Director Scott Staub, community leader Julie Christensen.

Performances and activities with the Jing Mo Athletic Association lion dancers, Mal Sharpe’s Big Money in Jazz, Salesian Club Theatre of the Salesian Boys’ and Girls’ Club, and The Rabbit Hole and FOGG Theatre Youth Conservatory.

WHEN:      Saturday, May 10, starting at 12:00 p.m. Speeches and ribbon cutting at 1:00 p.m.  The Library opens for service at 2:00 p.m.

WHERE:   850 Columbus at the corner of Columbus and Lombard

INFO:         The new North Beach Branch is the last of 24 libraries to be remodeled or rebuilt (with one new library in Mission Bay) under the Branch Library Improvement Program (2000). It was designed by Leddy Maytum Stacy Architects to meet LEED Silver certification. The green building project was managed by the Department of Public Works and features a special outdoor art/sound installation commissioned by the Arts Commission as well as solar power provided by the SFPUC and denim insulation provided by a grant from Levi Strauss & Co.

The 8,500 square-foot, two-story building includes a community room with after-hours access for the community, expanded space for children, teens and adults, larger collections and additional public computers. Friends of the SFPL raised funds to furnish and equip the new library.

The new library was part of a collaboration and master plan with the Recreation and Park Department’s Joe DiMaggio playground, which is currently being renovated.

Photo Opportunity

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Digital Bookmobile showcases eBook lending in San Francisco

MEDIA ALERT

Digital Bookmobile showcases eBook lending in San Francisco

Aboard customized tractor-trailer at this event, readers will learn how to check out free eBooks and audiobooks from their area libraries.

What: Digital Bookmobile National Tour Events

Who: San Francisco Public Library and the Digital Bookmobile National Tour

When: May 13

Where: See below for details

· The Digital Bookmobile is a high-tech tractor-trailer that tours the continent spreading awareness for digital libraries and eBooks. The event in San Francisco will provide an engaging experience for readers of all ages.

· Learn how to access library eBooks, audiobooks and more on all major eReading devices—including Windows® and Mac® computers, iPhone®, iPad®, Android™, Windows Phone 7, Kindle®, Sony® Reader and NOOK™.

· Use interactive PCs and Macs® to experience eBooks and audiobooks from libraries in California and around the country.

· Library card holders can also check out digital titles anytime, anywhere by visiting overdrive.com.

· Housed inside a 74-foot-long, 18-wheel tractor-trailer, the Digital Bookmobile is a modern take on the traditional bookmobile that has served communities for decades.

Digital Bookmobile

· Both the events and the service are free to patrons. You can see a full schedule at www.digitalbookmobile.com.

Schedule

Tuesday, May 13 (11 a.m. – 4 p.m.)

San Francisco Public Library – Main
100 Larkin St. (parking on Fulton St)
San Francisco, CA

The Digital Bookmobile is operated by OverDrive, Inc.

To check out and download digital books and more, visit www.overdrive.com

For images and more information, visit www.digitalbookmobile.com.

B-roll available upon request.
Contact: Heather Tunstall, 216.573.6886 x251, htunstall@overdrive.com

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SFPL Partners with BiblioCommons for Enhanced Catalog and Discovery

May 1, 2014                                                                                                   For Immediate Release

 

SAN FRANCISCO PUBLIC LIBRARY PARTNERS WITH BIBLIOCOMMONS FOR ENHANCED CATALOG AND DISCOVERY

San Francisco Public Library, which has notably cultivated exceptional community support for building projects and branch renovations, has partnered with BiblioCommons for a catalog and discovery layer to enhance the library’s presence as a community hub online.

By adopting the BiblioCore catalog, San Francisco Public Library will join King County Library System, Chicago Public, Brooklyn Public, New York Public, Seattle Public, Boston Public, Multnomah County Library, and many other large urban and suburban library systems utilizing the BiblioCommons software-as-a-service catalog.  BiblioCore works with all major ILS platforms and replaces the traditional patron catalog while encouraging community engagement around the collection, promoting the expertise of librarians as readers advisory and reference specialists, and setting a new bar for exceptional online patron experiences.

“We welcome this chance to collaborate with other large public libraries within the BiblioCommons platform and to engage our community in new ways,” said San Francisco City Librarian Luis Herrera. “We want our online spaces to be as engaging and community-focused as our physical buildings, and we look forward to working with the team at BiblioCommons to bolster the library’s ability to support life-long education in new and meaningful ways.”

The BiblioCore catalog is planned to be live at San Francisco Public later this year. After the catalog is live to the public, additional BiblioCommons modules will be implemented such as Summer Sites to support summer reading and literacy initiatives for all ages.

Contact: For more information or to schedule an interview, please contact Michelle Jeffers at 415-557-4282 or Michelle.Jeffers@sfpl.org.

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Author Lisa See to discuss China Dolls

FOR IMMEDIATE RELEASE
April 23, 2014

MEDIA CONTACT: Michelle Jeffers
(415) 557-4282; Michelle.Jeffers@sfpl.org

Author Lisa See to discuss China Dolls

Join us for an author talk by Lisa See, The New York Times bestselling author of Snow Flower and the Secret Fan, Peony in Love, and Shanghai Girls, as she discusses her new novel, China Dolls. The program will be held on June 12 in the San Francisco Main Library’s Koret Auditorium at 6:30 p.m.

It’s 1938 in San Francisco: a world’s fair is preparing to open on Treasure Island, a war is brewing overseas, and the city is alive with possibilities. Grace, Helen and Ruby, three young women from very different backgrounds, meet by chance at the exclusive and glamorous Forbidden City nightclub. Grace Lee, an American-born Chinese girl, has fled the Midwest with nothing but heartache, talent, and a pair of dancing shoes. Helen Fong lives with her extended family in Chinatown, where her traditional parents insist that she guard her reputation like a piece of jade. The stunning Ruby Tom challenges the boundaries of convention at every turn with her defiant attitude and no-holds-barred ambition.

The girls become fast friends, relying on one another through unexpected challenges and shifting fortunes. When their dark secrets are exposed and the invisible thread of fate binds them even tighter, they find the strength and resilience to reach for their dreams. But after the Japanese attack Pearl Harbor, paranoia and suspicion threaten to destroy their lives, and a shocking act of betrayal changes everything. A book sale by Readers Books follows the event.

This program is in connection with the exhibition Forbidden City USA: Chinese American Nightclubs 1936-1970, Main Library, Jewett Gallery, now through July 6.

Author Talk: Lisa See
San Francisco Main Library, Koret Auditorium
100 Larkin St.
June 12, 6:30 p.m.

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More Days, More Hours at San Francisco Libraries!

FOR IMMEDIATE RELEASE
April 23, 2014

MEDIA CONTACT: Michelle Jeffers
(415) 557-4282; Michelle.Jeffers@sfpl.org

More Days, More Hours at San Francisco Libraries!

San Francisco, CA – Effective May 10, San Francisco Public Library is adding a permanent, additional day of service at three branch libraries.  Glen Park, and Park Branch Libraries will both be open on Sundays and Noe Valley will be open on Mondays, bringing three more San Francisco Public Libraries to seven days per week service.

Other libraries added more hours in December and additional hours will be added to nine branches in May; in total, 39 more hours of library service take effect this fiscal year, 2013-14, in addition to increased hours at three centers of the Main Library.

These new hours also reflect increased service hours for the new North Beach Branch Library, scheduled to open on May 10. North Beach is the final branch to be completed under the Branch Library Improvement Program, approved in 2000, which built or renovated 24 branch libraries. Nineteen of San Francisco’s 28 libraries are now open every day of the week.

The additional hours are the result of the extraordinary support of San Francisco voters, as well as a year-long assessment of public service hours, which included 11 public hearings, 2,400 patron intercepts, 1,000 online and staff surveys, and 300 non-user surveys.

“One of the goals of the new hours is to improve equity and consistency in library hours throughout the city,” said City Librarian Luis Herrera.

Under the tenure of City Librarian Herrera, who took the helm at the San Francisco Public Library in April 2005, library hours have increased from 1,172 to 1,377 hours per week, an increase of 17.5%. Previous increases occurred in 2006, 2007, 2008, 2009 and 2013.

According to a citywide survey conducted by the San Francisco Controller’s Office in 2013, libraries and library satisfaction continued to register the highest marks among city departments of resident satisfaction, with high satisfaction levels for collections, online services, staff assistance and facilities.

List of Branch Expanded Hours

List of Main Library Centers Expanded Hours

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Award-Winning Children’s Book Creator Yuyi Morales to Deliver 2014 Effie Lee Morris Lecture

FOR IMMEDIATE RELEASE
April 17, 2014

MEDIA CONTACT: Michelle Jeffers
(415) 557-4282; Michelle.Jeffers@sfpl.org

Award-Winning Children’s Book Creator Yuyi Morales to Deliver
2014 Effie Lee Morris Lecture

Author and illustrator of celebrated multicultural children’s books presents
Creating Children’s Books: An Immigrant’s Story

Award-winning Latina author and illustrator Yuyi Morales will be the special guest speaker at the 18th annual Effie Lee Morris Lecture on Tuesday, June 3 at 6 p.m. The event will be held at the San Francisco Main Library’s Koret Auditorium, 100 Larkin St., San Francisco. The theme of her talk will be “Creating Children’s Books: An Immigrant’s Story.” The Library invites the public to attend this free event.

As a Spanish-speaking immigrant and new mother who migrated to the U.S. from Mexico in 1994, Yuyi struggled with English and adapting to a new home. She found support in public libraries, where she and her son practiced English by reading children’s books. There she found her life passion writing and illustrating children’s stories, such as Just a Minute; A Trickster Tale and Counting Book; Little Night / Nochecita; Just in Case, and her latest creation, the 2013 Niño Wrestles the World.  Other award-winning books that were illustrated by Yuyi include Harvesting Hope: The Story of Cesar Chavez, Los Gatos Black on Halloween, and My Abuelita. In 2009, she illustrated Ladder to the Moon, written by President Barack Obama’s sister Maya Soetoro-Ng. It earned Yuyi Morales a place as the first children’s book illustrator of Mexican descent to reach the New York Times Best Sellers ListYuyi Morales.

Each year, the San Francisco Public Library’s Fisher Children’s Center, in partnership this year with Friends of the San Francisco Public Library, the local chapter of the Women’s National Book Association and Bibliotecas Para La Gente, hosts a distinguished author or illustrator of children’s books as guest lecturer. The event honors the pioneering work of the late Effie Lee Morris, San Francisco Public Library’s first coordinator of children’s services.

According to a recent report issued by the Clinton Foundation and its partner, Next Generation, in support of the Too Small to Fail literacy campaign, the development of reading ability in children at an early age has multiple benefits and is the key to their academic future. This is why renowned children’s book author and illustrator Yuyi Morales pursues activities related to her commitment to children’s literature and education by making sure that reading entices children at an early age by creating illustrations that they can identify, as well as stories that celebrate the use of more than one language and Latino cultural experiencesNino Wrestles the World.

As part of Yuyi’s commitment to the importance of early childhood reading and education, she will participate in a series of events and presentations while in San Francisco for the Effie Lee Morris lecture:

Saturday, May 31: Yuyi Morales will attend the day-long Summer Read SF kick-off at the Main Library Children’s Center, 2nd Floor, 100 Larkin St., San Francisco.

Tuesday, June 3, 6 p.m.: Yuyi Morales delivers the 2014 Effie Lee Morris Lecture: “Creating Children’s Books: An Immigrant’s Story.” Main Library, Koret Auditorium, 100 Larkin Street, San Francisco.

Wednesday, June 4, 10:15 – 11 a.m.: Yuyi Morales leads a read-aloud of Niño Wrestles the World for children and families. Mission Branch Library, 300 Bartlett St., San Francisco.

MEDIA CONTACTS: 
Michelle Jeffers, San Francisco Public Library
(415) 557-4282; Michelle.Jeffers@sfpl.org

BERTHA DIAZ PUBLIC RELATIONS & MARKETING
Bertha Diaz / bertha@berthadiazpr.com / 305.962.8226 / Twitter: @berthadiazpr

Note to Editors: High Resolution Photographs of Yuyi Morales and Book Covers are available upon request.

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Forbidden City: The Golden Age of Chinese American Nightclubs

FOR IMMEDIATE RELEASE

MEDIA CONTACT: Michelle Jeffers
(415) 557-4282; mjeffers@sfpl.org

Forbidden City: The Golden Age of Chinese American Nightclubs

Exhibition Opening
Main Library, Jewett Gallery, April 12 – July 6, 2014

It was the mid-1930s. Prohibition was repealed and the Great Depression was waning, creating new opportunities and setting the stage for the rise of Chinese American nightclubs and performers, which flourished from the 1930s–1960s. Cabarets with names like Forbidden City, Kublai Khan, Chinese Skyroom, China Doll, and the New Shanghai Terrace Bowl were venues where Chinese American singers and dancers could perform regularly, drawing non-Asian patrons, and creating dismay for the elders in Chinatowns across the country, who viewed such performances as immoral.

Forbidden City, U.S.A.: Chinese American Nightclubs, 1936-1970, curated by award-winning filmmaker Arthur Dong, is a ground-breaking exhibition that chronicles the history and legacy of this little known Chinese American story, including all of its magic and glamour. Mr. Dong, who spent over 30 years researching the clubs and their predecessors, located mainly in San Francisco, but also in New York and Oakland, collected original programs, photographs, print ads and feature stories, and menus and other dining room ephemera that are featured in the exhibition.

Forbidden City chorus line, 1960s

Chinatowns and their inhabitants in the 1930s were at the crossroads of social and political developments. Socially, second and third generations of Chinese Americans were coming of age and seeking a foothold in popular culture, and the clubs created this opportunity. Around the corner, World War II loomed and San Francisco and New York City were to become major ports of call for thousands of service men, creating a new clientele for the clubs.

Among the oldest material to be displayed at Forbidden City, U.S.A.: Chinese American Nightclubs, 1936-1970 is sheet music – dating from 1912 – that features vaudeville singers like Lady Sen Mei (star of pioneer filmmaker James B. Leong’s Lotus Blossom), Chee Toy, Lee Lung Foo (who later played Boris Karloff’s servant in the Mr. Wongfilm series), Jue Fong (the “Distinguished Chinese Tenor”) and the Chinese Syncopators. These examples depict the earliest evidence of Chinese American singers venturing onto the America stage; indeed some of America’s initial nightclub performers originated from vaudeville.

Postcard from the Forbidden City (mid-1940s)

Arthur Dong is a two-time Rockefeller Media Arts Fellow as well as a Guggenheim Fellow in Film. He has served on the boards of the Academy of Motion Picture Arts and Sciences, Film Independent, OutFest, and the National Film Preservation Board at the Library of Congress. His honors include three Sundance Film Festival awards, an Oscar nomination, a Peabody Award, the Berlin Film Festival’s Teddy Award, Taipei’s Golden Horse Award, and five Emmy nominations.

These events are co-sponsored by the San Francisco History Center and the Chinese Center at the San Francisco Public Library, Friends of the San Francisco Public Library, the California Historical Society, The Asian American Studies Department at San Francisco State University, Chinese Historical Society of America, Museum of Performance + Design and City Guides and the Center for Asian American Media.

For more information about this exhibition and related programs, please call 415 557-4277.

Additional images available upon request.

Special Programs:

Opening event: Curator Arthur Dong and the Grant Avenue Follies dancers – April 13, Main Library, Koret Auditorium, 1:00 p.m.

Author talk: Arthur Dong talks about his new book Forbidden City, U.S.A.: Chinese American Nightclubs 1936-1970. – May 6, Main Library, Koret Auditorium, 6:00 p.m. Book sales by Readers Books follows the event.

Chinatown Walking Tour with City Guides: Discover the history of America’s oldest Chinatown. – Saturday, May 10, 11:00 a.m. Reservations required. Email tours@sfcityguides.org

Meet author Lisa See when she talks about her new book China Doll – June 12, Main Library, Koret Auditorium, 6:30 p.m. Book sales by Readers Books follows the event.

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SFPL Partners with Hoopla Digital During National Library Week to Give Patrons Online and Mobile Access to Free Movies, TV Shows, Music and Audiobooks

Spanish Press Release

San Francisco Public Library Partners with Hoopla Digital During National Library Week to Give Patrons Online and Mobile Access to Free Movies, TV Shows, Music and Audiobooks

More than 800,000 library card-holders can now borrow dynamic content from their smartphones, tablets and PCs

SAN FRANCISCO (Apr. 14, 2014) – San Francisco Public Library today announced public availability of thousands of movies, television shows, music and audiobooks, all available for mobile and online access through a new partnership with hoopla digital (hoopladigital.com). The announcement comes in the wake of National Library Week (April 13 – 19, 2014), a national observance, celebrating the contributions of libraries and librarians, while promoting library use and support.

San Francisco library cardholders can now download the free hoopla digital mobile app on their Android or IOS device or visit hoopladigital.com to begin enjoying thousands of titles – from major Hollywood studios, record companies and publishers – available to borrow for instant streaming or temporary downloading to their smartphones, tablets, computers and Apple TV.

“Just in time for National Library Week, we are excited to add new educational and entertaining materials to San Francisco Public Library’s rich collection through hoopla digital’s free streaming music and movies, now available to library users,” said San Francisco City Librarian Luis Herrera. “By increasing the Library’s online offerings, we are able to provide greater service to our community and a new way for library cardholders to engage with the Library’s amazing resources.”

San Francisco Public Library is the fourth library in California to partner with the service. Current partners include Santa Cruz Public Libraries, Los Angeles Public Library, and County of Los Angeles Public Library. The trilingual library is committed to serving San Francisco’s diverse community and will offer hoopla digital content in variety of languages such as Spanish, Mandarin, and Cantonese.

“San Francisco is home to a diverse and vibrant tech community and we’re honored to take part in this digital shift by expanding the online and mobile services of San Francisco Public Library,” said Jeff Jankowski founder and owner of hoopla digital. “With hoopla digital, it is our mission to help public libraries meet the needs of the mobile generation. We’ve worked for years to create a best-in-breed service that is fun, fast and reliable. And we continue to secure content deals to expand the offering of movies, TV shows, music and audiobooks.”

About hoopla digital

hoopla digital is category-creating service that partners with public libraries across North America to provide online and mobile access to thousands of movies, TV shows, videos, music and audiobooks. With hoopla digital, patrons can borrow, instantly stream and download free dynamic content with a valid library card. All content is accessible via hoopla digital’s mobile app and online at www.hoopladigital.com. hoopla digital is a service of Midwest Tape – a trusted partner to public libraries for over 20 years.

For more information, please contact 800-875-2785 (US) or 866-698-2231 (Canada).

Press Release available in other languages

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