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UID:161003@sfpl.org
DTSTAMP:20260820T200000Z
DTSTART:20260820T200000Z
DTEND:20260820T210000Z
SUMMARY:Presentation: Using AI in Marketing and Public Relations
DESCRIPTION:<p>Learn how to use AI tools to streamline content creation, improve your marketing and PR outreach and strengthen your brand. We’ll cover practical ways AI can help you draft emails, social posts and press releases; research markets and competitors; and improve how your business shows up in AI-driven search results. We’ll also discuss the growing importance of earned media (news coverage, reviews and podcasts) in an AI world, and how small businesses can use these channels to stand out without big-agency budgets. This session is designed for small business owners and aspiring entrepreneurs who want clear, non-technical guidance on putting AI to work in their marketing and communications.</p><p>Presented by Warner Johnston of 5 Borough Communications, a communications professional with more than 20 years of experience working with various national and international companies and governments.&nbsp;</p><p>This event is offered in partnership with the Small Business Program at the <a href="https://www.sfcenter.org/program/small-business/">SF LGBT Center</a>.</p><figure class="image image-style-align-left"><img style="aspect-ratio:281/29;" src="https://sfpl.org/admin/events/lib/external/responsive_filemanager/source/Small%20Biz%20Center/logo-sf-lgbt-horizontal.png" alt="SF LGBT Center logo" width="281" height="29"></figure><p>&nbsp;</p>
LOCATION:Virtual Library
CLASS:PUBLIC
TRANSP:TRANSPARENT
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DESCRIPTION:Event Reminder - Presentation: Using AI in Marketing and Public Relations
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