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Workshop: Fix Your Digital Marketing for Entrepreneurs

Wednesday, 10/16/2024
2:00 - 3:30

In one powerful workshop, learn how to audit your digital presence with hands-on help from an expert with years of experience in digital marketing. 

To prepare, please have the following ready before the workshop: 

  • Website admin (preferably on WordPress). 
  • Meta Business Suite (go to https://www.facebook.com/business/tools/meta-business-suite/ to set up your ads account and page). 
  • LinkedIn account (with a proper profile filled out– see linkedin.com/in/dennisyu as an example). 
  • Google Analytics account (ideally with your lead/conversion tracking in place). 
  • Twitter account with credit card added for ads (since we will boost posts). 
  • A phone from the last 2 years (ideally an iPhone). 

Dennis Yu is a former Yahoo search engine engineer who optimized ads and analytics across search and social platforms. He’s taken his passion for digital marketing and turned it into training to create good jobs for aspiring digital marketers. Yu’s personal mission centers around mentorship. He teaches from his experience helping people from all walks of life grow their expertise in digital marketing, and he shares his insights from managing campaigns for The Golden State Warriors, Nike and Rosetta Stone.  

Dennis Yu has been featured in the Wall Street Journal, New York Times, Fox News, CNN, CBS and co-authored Facebook Nations—a textbook taught in over 700 universities. He is the CEO of BlitzMetrics, a digital marketing company which partners with schools to train young adults.  

The San Francisco Small Business Development Center (SBDC) provides expert no-cost advising and workshops to guide small businesses to success. They work hands-on with entrepreneurs and business owners to address challenges, seize opportunities and help grow their client’s bottom line. You can sign up for no-cost one-on-one advising. For upcoming workshop information, look at the San Francisco Small Business Development Center's upcoming trainings on their events page.  

Sign up for the SBDC's newsletter.  

Disclaimer: The information provided in this webinar and any supplementary materials provided are intended for educational and informational purposes only and does not constitute professional financial or legal advice. By registering for this workshop, you accept and agree to the disclaimer and that under no circumstances shall the named parties be held liable for any claims, losses or damages arising out of or in any way related to the information provided in this webinar and/or the registrant’s use of or reliance on said information.  

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An ongoing series of virtual programs focused on supporting job and career seekers, personal finance needs and small business resources.

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This program is sponsored by Friends of the San Francisco Public Library.


Attending Programs

All programs are drop-in (no registration necessary) unless otherwise noted. All SFPL locations are wheelchair accessible. For accommodations (such as ASL), call (415) 557-4557 or contact accessibility@sfpl.org. Requesting at least 3 business days in advance will help ensure availability.

This program will be conducted in English unless otherwise noted.

Notice: This event may be filmed or photographed. By participating in this event, you consent to have your likeness used for the Library’s archival purposes and promotional materials. If you do not want to be photographed, please inform a staff person or the photographer. A sticker will be provided to help identify you so that we can avoid capturing your image.


Public Notice and Disclaimer

This program uses a third-party website link. By clicking on the third-party website link, you will leave SFPL's website and enter a website not operated by SFPL. This service may collect personally identifying information about you, such as name, username, email address, and password. This service will treat the information it collects about you pursuant to its own privacy policy. We encourage you to review the privacy policies of each third-party website or service that you visit or use, including those third parties with whom you interact through our Library services. For more information about these third-party links, please see the section of SFPL’s Privacy Policy describing Links to Other Sites.

The views and opinions expressed in programs presented by groups unaffiliated with SFPL do not necessarily reflect the official policy or position of SFPL or the City.