Presentation: Long-Term Care: Start Here!

Friday, 4/17/2026
12:00 - 1:00

Learn how to evaluate long-term care options and make informed decisions that protect your finances, independence, family and dignity as you age.


This presentation explains what long-term care is, why it matters and how it fits into real-life planning for individuals and families of all ages. Contrary to popular belief, long-term care needs can arise unexpectedly - not just in older age, but also due to accidents, chronic illness or sudden disability. The program explores common care scenarios, typical costs in California, the differences between self-funding and insurance-based strategies, myths and misconceptions and how long-term care planning intersects with retirement income, Medicare and estate planning.

Attendees will gain practical clarity on when to plan, what questions to ask and how to avoid common misconceptions that can derail smart decision-making.

The program is presented by Carly Ebenstein, CLTC of CJB Insurance Services, Inc., a long-term care planning professional who works with individuals, families and small business owners to design strategies that support aging with dignity and financial stability. Carly provides education-first guidance, empowering people to understand their options and make informed choices rooted in their personal goals - not fear or sales pressure.

Photo of Carly Ebenstein


Get expert help in managing your finances and learn how to make well-informed financial decisions about spending, saving, taxes, investing, retirement, estate planning and more.

Presentations on a wide menu of topics, ranging from the basics on saving, financial planning and cash flow management, to investing, retirement planning, property tax and insurance sub-limits throughout the month of April.


This program is sponsored by Friends of the San Francisco Public Library.


Attending Programs

All programs are drop-in (no registration necessary) unless otherwise noted. All SFPL locations are wheelchair accessible. For accommodations (such as ASL), call (415) 557-4557 or contact accessibility@sfpl.org. Requesting at least 3 business days in advance will help ensure availability.

This program will be conducted in English unless otherwise noted.

Notice: This event may be filmed or photographed. By participating in this event, you consent to have your likeness used for the Library’s archival purposes and promotional materials. If you do not want to be photographed, please inform a staff person or the photographer. A sticker will be provided to help identify you so that we can avoid capturing your image.


Public Notice and Disclaimer

This program uses a third-party website link. By clicking on the third-party website link, you will leave SFPL's website and enter a website not operated by SFPL. This service may collect personally identifying information about you, such as name, username, email address, and password. This service will treat the information it collects about you pursuant to its own privacy policy. We encourage you to review the privacy policies of each third-party website or service that you visit or use, including those third parties with whom you interact through our Library services. For more information about these third-party links, please see the section of SFPL’s Privacy Policy describing Links to Other Sites.

The views and opinions expressed in programs presented by groups unaffiliated with SFPL do not necessarily reflect the official policy or position of SFPL or the City.